Hooking Reluctant Readers

Every year I have a few students that require a little creativity in order to hook them into the wonderful world of reading.  What better way than to use multimedia books.  I wish I had heard of these books sooner.  Check out the podcast with author Patrick Carman, where he describes what goes into creating a multimedia book and how reluctant readers are responding to them.
Check out his personal website for more details on his books.